Beth Ulrich

Real Estate Professional
Ulrich Real Estate

202 Superior Blvd
Wayzata, MN 55391

Phone: 612-964-7184
Email: beth.ulrich@lakesmn.com
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    Beth Ulrich consults in
  • Real Estate
  • Sales

Beth believes that the process of buying or selling a home is a very personal transaction. So, when a client puts their faith in her to assist them, she uses her rare combination of personal connection and professional drive to deliver results. It is hard to imagine anyone working harder for their clients than Beth does and she credits her strong work ethic in part to the time she spent in the US Army Reserves.

Beth truly enjoys what she does which results in a seemingly endless supply of energy and a positive attitude every step of the way. Combine that with her years of proven success and undeniable industry knowledge and the result is one of the best real estate experiences anyone could ask for.

Beth Ulrich began her real estate career in 1993 and as a rookie, quickly became one of the top agents in the Twin Cities. Initially, she worked almost exclusively with first-time homebuyers but quickly expanded her expertise into new construction and luxury homes.

In 2002, Beth began a 10-year hiatus from selling homes to take a more active role in raising her daughters and to help expand her husband’s creative marketing firm. As a result of those efforts, Beth helped launch a promotional product division and quickly built it into a million dollar business which was successfully broken off and sold in 2008.

In 2012, Beth returned to real estate and joined Lakes Sotheby’s International Realty. Over the next four years, Beth worked exclusively as the only sales person for two Luxury Condominium Developments located in downtown Wayzata. In just 18 months, she sold 58 units at The Regatta totaling $70 Million in sales and in 2016, she sold 20 units at The Landing equaling $33 Million in sales and all in just 9 months.

In September 2016, Beth once again began offering independent real estate services and became certified as a relocation specialist. After selling over $100 Million in real estate over the previous four years, she became EXTREMELY familiar with the luxury condo and upper bracket home market in Wayzata and the surrounding communities. She now shares this expertise and knowledge with those looking to buy/sell their home or invest in real estate projects.

Beth not only knows the real estate market in the communities she works in – she also gives back to those communities. She volunteers for numerous organizations and has served on multiple boards including Gleason Lake PTA, TwinWest Chamber, Wayzata Area Chamber, Sherburne State Bank and P.E.A.S.E. Academy. Beth also co-founded a non-profit called The Caring Effect where she hosted a radio show to bring awareness to the needs of others and then gave the listeners the tools to make a difference. She also speaks at several marriage retreats throughout the year and teaches confirmation at her church.

Beth and her husband, Eddie, have been married for over 23 years and live in Southwest Plymouth with their four daughters ranging in age from 13 to 23.

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      Major General Robert David Shadley, United States Army (Retired), served in key leadership positions at Alliant Techsystems, Inc. (ATK) from 1 June 2000 to 10 August 2007.  He concluded his career at ATK as Senior Vice President, Force Protection, Advanced Weapons Division. He also has served as a senior mentor providing logistics and  leadership subject matter expertise to the U. S. Army Combined Arms Support Command and the U. S. Army Battle Command Training Program from August 2007 to September 2010 . Major General Shadley currently provides acquisition and contracting advice to businesses in the defense sector, and he serves on the board of directors of  The Protective Group, Inc. He serves pro bono on the advisory council to the School of Industrial Engineering at Purdue University and on the board of the non-profit The Caring Effect. Major General Shadley retired from active duty on May 31, 2000, following a distinguished 33-year military career.  He was commissioned in January 1965 and entered active duty in June 1967.  Following attendance at the Ordnance Officer Basic Course at Aberdeen Proving Ground in Maryland and the Missile Maintenance Officer Course at Redstone Arsenal in Alabama, he was assigned as a Project Officer in the Unit Training Command at the United States Army Missile and Munitions Center and School until June 1968.  He continued at Redstone Arsenal with various assignments, including commanding the 249th Ordnance Detachment. He departed Redstone in May 1969 to the United States Army Pacific Command’s 86th Ordnance Detachment in Japan, where he served as its commanding officer until August 1970. In December 1970, Major General Shadley arrived in Vietnam to join the Ordnance Advisory Division of the United States Military Assistance Command, Vietnam.  From November 1972 to December 1975, following the Ordnance Officer Advanced Course, he served at the United States Army Materiel Command.  From 1975 to 1978, he attended numerous schools, including the U.S. Army Command and General Staff College at Fort Leavenworth, Kansas, and the British Royal Armour School in England.  In 1978, Major General Shadley began an assignment first as Maintenance Officer, and later as Chief, Maintenance Branch, III Corps G4 at Fort Hood, Texas, and then as Materiel Officer, 124th Maintenance Battalion, 2d Armored Division. Major General Shadley departed Texas in 1980 for Germany where he served as 708th Maintenance Battalion Executive Officer and as Commander, Division Materiel Management Center, for the 8th Infantry Division (Mechanized).  He returned to the Continental United States in 1983 as Commander, 801st Maintenance Battalion, 101st Airborne Division (Air Assault) at Fort Campbell, Kentucky.  Following attendance at the Army War College, he reported to Washington, D.C., to serve in the Office of the Deputy Chief of Staff for Logistics, Department of the Army. In July 1990, Major General Shadley assumed command of the Division Support Command, 1st Infantry Division (Mechanized) at Fort Riley, Kansas, where he deployed to Southwest Asia in support of Operations DESERT SHIELD and DESERT STORM.  In 1992, he reported to the United States Army Materiel Command as the Executive Officer to the Commanding General.  He was reassigned as Director for Logistics, U.S. Atlantic Command, in March 1994.  In August 1995, Major General Shadley became the Chief of Ordnance, the Commanding General, U.S. Army Ordnance Centers and Schools, and the Deputy Commanding General for Ordnance at the U.S. Army Combined Arms Support Command at Aberdeen Proving Ground, Maryland.  In July 1997, he assumed the position of Deputy Chief of Staff for Logistics at Headquarters, United States Army Forces Command, in Fort McPherson, Georgia. Major General Shadley has been awarded the Distinguished Service Medal, the Defense Superior Service Medal, the Legion of Merit with two Oak Leaf Clusters, the Bronze Star Medal with Oak Leaf Cluster, the Meritorious Service Medal with four Oak Leaf Clusters, the Army Commendation Medal, the Army Achievement Medal, and the Alabama Distinguished Service Medal. Major General Shadley received his bachelor’s and master’s degrees in industrial engineering from Purdue University. He also holds a master’s of military art and science degree from the United States Army Command and General Staff College.  He is a graduate of the Program Management Course at the Defense Systems Management College and the U.S. Army War College. In 1996, Major General Shadley was inducted into the Purdue University ROTC Hall of Fame, and received the Outstanding Industrial Engineer Award from the Purdue University School of Industrial Engineering in 1999.  He was inducted into the U. S. Army Ordnance Corps Hall of Fame in 2003.  He served as the Civilian Aide to the Secretary of the Army for the State of Minnesota from 2003 to 2005.  In 2004, Major General Shadley received the Distinguished Engineer Alumnus Award from Purdue University and the Award for Outstanding Achievement in Management from the Institute of Industrial Engineers.  He received the Outstanding Civilian Service Medal from the Department of the Army in 2005.  In August 2007 he was appointed the Honorary Colonel of the Regiment for the 1st Sustainment Brigade.  Major General Shadley was awarded the General Brehon B. Somervell Medal of Excellence in 2009. In 2011 he was selected for induction into the Circleville High School Achievement Hall of Fame.